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Repurpose Content Across Channels
One of the most efficient ways to maximise your content is by repurposing it across different formats and channels. For example, a blog post can be turned into an infographic, a video, a podcast episode and even a social media post. On the digital side, this helps you reach different audiences who consume content in different ways. For traditional marketing, this could mean turning a webinar into a print flyer or incorporating video content into a radio ad. Repurposing saves time and resources, while increasing the lifespan and impact of your content.
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